Scipy provides best SMM Expert Training in Trivandrum, Kerala with 100% Job Placement assurance. Get trained from industry Specialists & start your IT career.
📅 1 Month🏆 100% Placement assistance
🏆 100% Placement assistance
Duration 1 Month
Season Duration2Hrs/Day
Class ScheduleMonday to Friday
ModeOnline/Offline
Enrolled844+
Language & Tools15+
Course Fee1999 ₹
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What you'll learn
Through hands-on training, platform-specific strategies, and real-world projects, students will learn how to plan,
execute, and optimize marketing campaigns across major social platforms
like Facebook, Instagram, LinkedIn, Twitter (X), YouTube, and Pinterest.
The course covers everything from brand building and content creation to paid advertising, analytics,
influencer marketing, and career planning. Learners will also get familiar with key tools such as Meta Ads Manager,
Canva, Google Analytics, Buffer, Hootsuite, and ChatGPT.
Comprehensive Curriculum
Hands-on Learning
Interview Preparation
Networking Opportunities
Assignments & Quizzes
Internship Report & Evaluation
Mid-term & Final Exams
Certification upon Completion
Introduction to SMM
To provide a clear understanding of what social media marketing is, why it's essential in the digital age,
and what it takes to succeed as an SMM professional.
What is Digital Marketing vs SMM?
Importance of social media in modern marketing
Overview of top platforms: Facebook, Instagram, LinkedIn, X (Twitter), YouTube,Pinterest
Role of an SMM expert
Social Media Strategy Planning
To help learners build a solid, actionable social media plan that drives engagement, supports brand growth,
and meets marketing objectives.
Setting S.M.A.R.T. goals
Identifying and understanding your target audience
Choosing the right platforms for your brand
Creating a content calendar
Brand Building on Social Media
To help learners build a solid, actionable social media plan that drives engagement, supports brand growth,
and meets marketing objectives.
Crafting brand voice and persona
Visual branding (logo, colors, templates)
Consistency in tone, messaging, and timing
Creating a content calendar
Facebook & Instagram Marketing
To equip learners with the knowledge and tools to create,
manage, and optimize Facebook and Instagram marketing campaigns that drive results and build strong brand presence.
Profile/page setup and optimization
Organic content vs Paid ads
Facebook Business Suite, Meta Ads Manager
Stories, Reels, and boosting posts
LinkedIn & Twitter/X for Professionals
To help learners build a strong professional presence on LinkedIn and Twitter,
grow meaningful connections, and use these platforms strategically for brand and business growth.
Creating and optimizing a business profile
Content types: posts, polls, articles
LinkedIn networking and lead generation
Twitter hashtags, trends, and engagement
YouTube & Pinterest Marketing
To help learners harness the power of video and visual
content through YouTube and Pinterest to grow audience engagement, generate leads, and increase traffic.
Basics of YouTube SEO: titles, thumbnails, tags
Video marketing strategies
Pinterest board setup and visual search power
Driving traffic through content pins
Content Creation & Scheduling
To equip learners with the skills to consistently create and
schedule engaging content that aligns with brand identity and keeps audiences active and interested.
Types of content: images, videos, infographics, text posts
Canva & other tools for creatives
Scheduling tools: Buffer, Hootsuite, Meta Planner
Content pillars & storytelling
Paid Campaigns & Ad Management
To empower learners with the skills to design, launch, and manage
effective paid social media campaigns that align with marketing goals and drive measurable results.
Budget setting, targeting, and performance metrics
A/B testing basics
Analytics & Reporting
To equip learners with the ability to analyze social media data, draw insights,
and communicate results effectively through structured reporting.
Understanding platform insights and KPIs
Engagement rate, reach, impressions, CTR, CPC
Google Analytics overview
Creating performance reports for clients
Social Media Trends & Best Practices
To equip learners with the ability to analyze social media data, draw insights,
and communicate results effectively through structured reporting.
Latest trends: AI in SMM, Reels
Do’s & Don’ts on each platform
Social listening tools
Hashtag strategy
Final Project & Career Paths
To provide learners with a real-world campaign planning experience while equipping them with the tools and
insights needed to pursue successful careers in the field of social media marketing.
Presentations and feedback
Freelancing, jobs, certifications
Resume and portfolio guidance
Tools Covered
To provide learners with a real-world campaign planning experience while equipping them with the tools and
insights needed to pursue successful careers in the field of social media marketing.
I did my digital marketing Course with internship at Scipy Technologies. The staff was friendly and helpful and I had a wonderful experience.
– Suresh Suresh
★★★★★
I came to SciPy technologies to do my one month internship as part of my MA Econometrics course. They provide intership at different time period mainly based on Python and machine learning. They have well qualified faculty members, who are ready to help students at every point of study and even after that. SciPy also provides internships in digital marketing and other courses related to articficial intelligence. I recommend this place to any students who are studying econometrics and trying to learn forecasting using python software. Thank you SciPy for giving me a memorable one month. I wish I could do one more month of internship there 💕
– Abel Mathews Alex
★★★★★
My digital marketing internship at Scipy Technologies was a great experience. My mentor Akshay sir was very helpful, providing guidance and support throughout. Rahul Sir was always helpful and ready to assist whenever needed. Thank you sir.
The work was engaging, and I gained valuable skills.
Overall, it was a rewarding opportunity in a positive environment.
– Sooraj Babu
★★★★★
My digital marketing course with internship at Scipy Technologies was an invaluable experience that allowed me to grow both professionally and personally. The team at Scipy was incredibly knowledgeable and supportive, providing clear guidance and constructive feedback that helped me enhance my skills. I was able to work on real-world projects, gaining hands-on experience with SEO, content marketing, and social media strategies. The collaborative environment encouraged learning and creativity, making the entire internship both challenging and rewarding. Overall, it was an excellent opportunity to apply my knowledge, learn new strategies, and advance my career in digital marketing.
– Fahad Basheer
Top Performer Award
ABC Institute • 2023
Excellence in Leadership
XYZ Organization • 2022
Technical Achievement
Tech Foundation • 2021
Our Achievements
Recognized Excellence in Education
We take pride in our outstanding accomplishments and the recognition we've received from prestigious institutions. Our commitment to excellence has been consistently acknowledged through various awards and certifications.
Accredited by international education bodies
Recognized for innovative teaching methodologies
Award-winning faculty members
Consistently high student satisfaction ratings
These achievements reflect our dedication to providing world-class education and fostering an environment where both students and faculty can thrive.
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